{"id":369,"date":"2008-07-28T16:40:16","date_gmt":"2008-07-28T21:40:16","guid":{"rendered":"http:\/\/www.merchantaccountblog.com\/?p=369"},"modified":"2008-07-28T16:40:16","modified_gmt":"2008-07-28T21:40:16","slug":"what-do-you-really-need-in-a-merchant-account","status":"publish","type":"post","link":"https:\/\/www.merchantequip.com\/merchant-account-blog\/369\/what-do-you-really-need-in-a-merchant-account","title":{"rendered":"What do you really need in a merchant account?"},"content":{"rendered":"

A few weeks ago I had the opportunity to have lunch with the owner of one of the largest online retailing websites in the world. He was looking for a new company to process with, and brought up some good points that I think can really help business owners looking to accept credit cards.<\/p>\n

As far as processing goes, what is important to a business doing $10M+ per month?<\/strong><\/p>\n

    \n
  1. It needs to work, period!<\/li>\n
  2. God forbid something does go wrong, it needs to get fixed, fast!<\/li>\n
  3. A “fair” price!<\/li>\n<\/ol>\n

    It needs to work!<\/strong><\/p>\n

    There’s no question that cost is not important if your processing system is not working. A processing system needs to work fast, be completely seamless, and should not have problems, ever…<\/p>\n

    Ideally a business would not even know they have a merchant account would it not be for that monthly statement.<\/p>\n

    An invisible merchant account is a good merchant account!<\/p>\n

    If something does go wrong, it needs to get fixed, fast!<\/strong><\/p>\n

    When a second of downtime can cost thousands of dollars in missed revenue, any problems in a credit card processing system needs to be fixed without delay. While service availability and processing connectivity issues should not be a problem, nothing is 100% guaranteed. <\/p>\n

    Businesses need to know that someone is always there to fix any unforeseen issues, immediately.<\/p>\n

    I am getting a “fair” price!<\/strong><\/p>\n

    It’s not important to get the lowest price on earth, but if someone else costs 25% less, there’s a problem. A quality service costs money, but is also competitively priced. Cost should be low enough that a business owner doesn’t immediately consider switching when someone comes along with something a little lower. The quality of service should make up for any minor differences in price.<\/p>\n

    Conclusion – the perfect merchant account<\/strong> – The perfect merchant account is competitively priced and stays that way. Regardless of the processing method, it does not have problems with connectivity or in getting a business the money that they process. There must be someone on the other end of a phone, ready to correct any problem that should happen to arise, and problems should be rare. Does your merchant account work this way?<\/p>\n

    A business owner has better things to do than worry about their merchant account!<\/p>\n","protected":false},"excerpt":{"rendered":"

    A few weeks ago I had the opportunity to have lunch with the owner of one of the largest online retailing websites in the world. He was looking for a new company to process with, and brought up some good points that I think can really help business owners looking to accept credit cards. As […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-369","post","type-post","status-publish","format-standard","hentry","category-merchantaccounts"],"_links":{"self":[{"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/posts\/369","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/comments?post=369"}],"version-history":[{"count":10,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/posts\/369\/revisions"}],"predecessor-version":[{"id":379,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/posts\/369\/revisions\/379"}],"wp:attachment":[{"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/media?parent=369"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/categories?post=369"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.merchantequip.com\/merchant-account-blog\/wp-json\/wp\/v2\/tags?post=369"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}